BigCommerce vs Other eCommerce Platforms
BigCommerce stands out due to its built-in SEO tools, scalability, and no transaction fees. Compared to Shopify or WooCommerce, BigCommerce is often preferred for its B2B capabilities and flexible APIs.
Setting Up a BigCommerce Store
Starting with BigCommerce is simple. You can choose a template, configure your store settings, and start adding products within minutes. The platform guides users through a step-by-step onboarding process.
- Themes and Storefront Customization
- BigCommerce offers free and premium themes that can be customized using HTML, CSS, and its proprietary Stencil framework. This allows store owners to create unique, responsive storefronts.
- Product Management in BigCommerce
Adding and managing products in BigCommerce is straightforward. It supports variants, SKUs, inventory tracking, and bulk import/export to help manage thousands of products efficiently.
Managing Categories and Collections
You can organize products using categories and subcategories. BigCommerce also supports custom collections and filtering options that enhance the product discovery experience for customers.
BigCommerce Payment Gateways
- BigCommerce supports multiple payment providers including PayPal, Stripe, Square, and Authorize.net.
- It also supports digital wallets like Apple Pay and Google Pay, ensuring a smooth checkout experience.
Shipping and Fulfillment Settings
With BigCommerce, you can configure flat rate, real-time shipping quotes, and integrate with carriers like USPS, UPS, and FedEx. It also integrates with shipping apps for automation.
- You can run email campaigns, use built-in discount systems, and integrate with Google Shopping, Facebook, and Mailchimp.
- These tools help boost traffic and conversions.
Using BigCommerce Apps Marketplace
The BigCommerce App Store has hundreds of third-party apps for analytics, accounting, marketing, CRM, and more. These can extend your store’s functionality without custom coding.
Managing Orders and Customers
BigCommerce provides a robust dashboard to track orders, manage customer accounts, and handle returns. You can also create customer groups and offer custom pricing.
Cross-platform frameworks like Flutter (using Dart) and React Native (using JavaScript) allow developers to build apps for both Android and iOS with a single codebase. This saves time, effort, and maintenance cost.
BigCommerce API and Developer Tools
For developers, BigCommerce offers RESTful APIs for products, customers, orders, and themes. It supports custom integrations, headless commerce, and apps development via the Open API platform.
Security and PCI Compliance
BigCommerce is Level 1 PCI-compliant by default, ensuring customer data security. It also includes SSL support, fraud prevention tools, and secure checkout features.
BigCommerce Analytics and Reporting
The platform includes built-in reporting tools for sales, product performance, customer insights, and more. You can also connect to Google Analytics or third-party BI tools for deeper insights.
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